Buy Used and New Gordon Bowen Books

Leveraging Computer-Mediated Marketing Environments (Advances in Marketing, Customer Relationship Management, and E-services)

by Gordon Bowen, Wilson Ozuem

ISBN 13: 9781522573449

Format: Hardcover (500 pages)
Publisher: Business Science Reference
Published: 30 Jan 2019

Save for later

Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities (Advances in Marketing, Customer Relationship Management, and E-Services)

by Gordon Bowen,Wilson Ozuem

ISBN 13: 9781466665958

Format: Illustrated (430 pages)
Publisher: IGI Global
Published: 26 Nov 2014

Save for later

Competitive Social Media Marketing Strategies (Advances in Marketing, Customer Relationship Management, and E-Services)

by Wilson Ozuem, Gordon Bowen

ISBN 13: 9781466697768

Format: Hardcover (340 pages)
Publisher: Business Science Reference
Published: 29 Feb 2016

Save for later

Strategy, Leadership, and AI in the Cyber Ecosystem: The Role of Digital Societies in Information Governance and Decision Making

by Hamid Jahankhani,Liam M. O’Dell,Gordon Bowen,Daniel Hagan,Arshad Jamal

ISBN 13: 9780128214428

Format: Paperback (430 pages)
Publisher: Academic Press
Published: 15 Feb 2021

Save for later

Leveraging Computer-Mediated Marketing Environments

by Gordon Bowen,Wilson Ozuem

ISBN 13: 9781522586166

Format: Paperback (500 pages)
Publisher: Business Science Reference
Published: 26 Dec 2018

Save for later

Technology and Talent Strategies for Sustainable Smart Cities: Digital Futures

by Sumesh Singh Dadwal, Hamid Jahankhani, Gordon Bowen, Imad Yasir Nawaz

ISBN 13: 9781837530236

Format: Hardcover (400 pages)
Publisher: Emerald Publishing Limited
Published: 25 Oct 2023

Save for later